12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (2023)

We will consider features, ease of use, price and more. By the end of this article, you should have a good idea of ​​which SEO reporting software and tool is right for you. So let's start!

What is the 12 Best SEO Reporting Software?

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Semrushis a complete tool that offers a wide range of SEO, keyword research, advertising and market research tools. It has a user-friendly interface that makes it easy to search for reviews.

The easy-to-use report creation tool allows you to create custom reports quickly and easily. It also offers different plans for different sized businesses.

The Competitor SEO Analysis feature allows users to see what their competitors are doing so they can adjust their plans accordingly.

Nicks Take

SEMrush is a complete marketing toolkit for digital marketers. It offers tools to help you with search engine optimization (SEO), pay-per-click advertising (PPC), content marketing, social media, and competitive analysis.


  1. Competitor SEO Analysis
  2. SEO on the page
  3. market analysis
  4. Local SEO
  5. link building
  6. Content Optimization
  7. Paid Advertising
  8. Content-Marketing-Analyse
  9. review tracking

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  • It offers a comprehensive set of features to help you track your SEO progress, spot opportunities for improvement, and more.
  • It facilitates the creation of detailed reports that can be shared with clients or colleagues.


  • Automatic reports can sometimes produce inaccurate results.
  • If you encounter problems while using SEMrush, it may be difficult to get help from the customer support team.


Professional Plan -$119.95 per month

Plano-Professor –$229.95 per month

business plan -$449.95 per month

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SE classificationis a cloud-based SEO software that allows users to track their websites' search engine rankings, traffic, and other important SEO metrics. It also provides users with tools to improve their website's SEO.

SE Ranking is a popular choice for businesses of all sizes, but is especially useful for small businesses and sole proprietors.

The software is easy to use and offers a variety of features, making it an excellent choice for anyone who wants to improve their website's SEO but doesn't have the time or experience to do it themselves.

Nicks Take

SE Ranking gives you detailed information about your website's SEO performance, allowing you to see where you rank for specific keywords and how your ranking has changed over time. It only takes a few minutes to generate a report, and you can even schedule reports to be generated automatically.


  1. Keyword-Rank-Tracker
  2. Website-Audit
  3. Backlink-Tracking-Tool
  4. SERP and bank link checker
  5. On-Page-SEO-Checker
  6. Backlink-Checker
  7. Analysis of Competitors
  8. B2B resources
  9. Content-Marketing-Tools

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  • Choose what you want to include in your reports and easily add your company logos and branding.
  • Setup is a breeze, with on-screen instructions to guide you through the process.
  • The system offers white-label services (that you can offer to your customers) and marketing plans aimed at taking professional digital services to a new level.


  • Whether you are a beginner or an advanced SEO, SE ranking may be more technical than you are looking for.
  • Although the software offers many features, it cannot be customized to suit your needs.


Essential Plan-$31.20 per month

Pro Plan-$71.20 per month

business plan-$151.20 per month

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crow toolsis a popular tool for creating SEO and marketing reports. It makes it easy to collect data from various sources including Google Analytics, Search Console and Backlink Profiles. Raven tools offer a variety of features to make reporting easy and efficient.

The reporting tools are white-labeled and branded so you can confidently share them with clients. It also automates your reporting process to save you time.

With this cloud-based reporting tool, you can spy on your competitors by keywords, strengths, and weaknesses. monitor your marketing campaigns; Creation and monitoring of advertising campaigns; Create sophisticated campaign reports and collaborate with team members.

Nicks Take

Raven Tools provides users with everything they need to track, manage, and improve their SEO campaigns. Raven Tools allows users to track their website's position in Google's search results, get detailed information about their competitors' SEO strategies, and much more.


  1. Google DataStudio
  2. Marketing messages
  3. Competitor Domain Search
  4. auditor on site
  5. SERP-Rank-Tracker
  6. Keyword-Rank-Checker
  7. keyword finder
  8. Banklink-Checker
  9. list spy
  10. social media

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  • Raven tools are perfect for busy marketers who want straightforward, white-labeled reporting capabilities that make creating multiple monthly reports super easy.
  • The interface is also designed for efficient search engine optimization management while tracking social media conversations from just one central location.
  • Raven tools integrate data from multiple sources so you're always up to date with the latest industry trends, making it the perfect choice for companies looking to stay ahead of the competition.


  • It can take a long time to configure Raven's tools, and it's not easy to customize the tool's features.
  • Site Auditor checks websites for unnecessary information, such as B. the type of browser used by the user.
  • Campaign reporting can be complex and overwhelming for business owners new to marketing analytics software.
(Video) Induction Programme For the newly admitted UG student of Botany


Small Business Plan –$39 per month

Start plan -$79 per month

growth plan –$139 per month

Thrive flat -$249 per month

management plan -$399 per month

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Supermetricais a reporting and analytics platform that helps marketers save time and make better decisions. The software offers an easy-to-use interface that allows users to connect to data from multiple sources including Google Analytics, AdWords, Bing Ads, Facebook, Twitter, and LinkedIn.

Supermetrics allows users to create custom reports and dashboards that show Key Performance Indicators (KPIs) in one place. The software also offers advanced features for segmenting data, performing complex analysis, and sharing results with teammates.

It's a powerful tool that can help marketers of all experience levels get more out of their data.

Nicks Take

Supermetrics is the leading SEO reporting software providing agencies and businesses with accurate, reliable and actionable data. I recommend this software which allows users to track progress, identify opportunities and measure results.


  1. Automated scheduling
  2. budget and forecast
  3. Social-Media-Integration
  4. Website-Analyse
  5. Multi-channel data collection
  6. Summary Reports

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  • Supermetrics provides in-depth reports and analytics that can help you understand the effectiveness of your content.
  • It allows users to connect their data sources and extract reports automatically.
  • This saves users a lot of time as they no longer have to manually collect data from different sources and enter it into spreadsheets.
  • The price is very affordable compared to other similar products on the market. It's an excellent tool for anyone who needs to generate SEO reports on a regular basis.


  • The tool is difficult to use without instructions.
  • Supermetrics support is not as comprehensive as other analytics tools. In addition, data is only transmitted from a limited number of sales and marketing platforms.


Contact Supermetrics for pricing information.


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Datenboxis a great tool as it offers a variety of features that make it easy to track data and generate reports. Pre-installed integrations with commonly used SEO tools make it easy to get started, and the ability to create custom reports means you can customize your message wording to suit your needs.

Databox is also great for team reports, making it easy to share data and insights with others. It's perfect for tech companies that need to track their sales, social media activity, and SEO performance in one place. With 70+ one-click integrations, getting started is easy; no coding required.

Nicks Take

Customers can use the Databox as a white-label dashboard that is essentially fully customized, or use it to archive reports, eliminating the need to send emails or paper reports. An archive of 200 ready-made report templates is also available to users.


  1. Paintel-Designer
  2. panel reports
  3. data table
  4. custom metric builder
  5. data calculations
  6. Metrics-Tracking
  7. pursuit of business goals
  8. Scoreboards
  9. KPI-Tracking
  10. TV-Panels

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  • Databox has 70+ one-click integrations, all ready to use. One-click integrations mean you don't need any programming to integrate the software.
  • Line charts, bar charts, number blocks and gauge charts let you see how close you are to your goals.
  • You can quickly pull data from your integrated applications and generate reports on all aspects of your marketing campaign.
  • You can link your Databox account to your media and create custom reports with the information you need.


  • Databox has a limited range of integrations which means you may not be able to integrate the software with all the tools required.
  • The Databox report is simplified, which can be difficult to understand for people who are not used to using analysis tools.


Original plan -$72 per month

Professional Plan -$135 per month

benefit plan -$231 per month


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QI-Rivalis the best SEO reporting software on the market today. It gives you detailed information about your SEO performance and also helps you track your progress over time.

With Rival IQ, you can track your progress daily and see how your SEO efforts are affecting your traffic and conversions. It also offers challenging competitive intelligence to see how your competition is performing.

It provides digital marketers with accurate and concise information about their competitors, enabling them to make informed decisions.

Nicks Take

Rival IQ is software that allows you to measure your SEO performance while tracking your competitors' SEO strategy and performance. The software includes keyword research, link building and content marketing.


  1. report customization
  2. Paid campaign tracking
  3. Follower-Analyse
  4. Post-Performance
  5. Export list
  6. scalability
  7. competitive analysis

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  • It offers detailed and actionable insights that can help you improve your SEO efforts.
  • Rival IQ also offers a competitive analysis feature that allows you to see how your SEO strategy compares to your competitors.
  • The software is easy to use and comes with lots of useful tutorials and support documents.


  • If you are not familiar with SEO, you cannot properly understand or report on the progress of your website.


Timetable -$239 per month

Engagementplan -$329 per month

Plano Pro Engage -$519 per month


12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (13)

Sitelineris a popular SEO reporting tool that can uncover duplicate content, broken links, and other issues affecting a website's ranking and quality.

It can also uncover on-page SEO issues like missing titles and meta descriptions. Best of all, Siteliner creates easy-to-understand reports that can help you identify and fix problems quickly and easily.

Siteliner is an essential tool for any website owner who wants to ensure their website is intact and search engine optimized.

Nicks Take

Siteliner is a popular SEO reporting tool that helps you find and fix issues that are affecting your site's ranking and quality. With Siteliner you discover duplicate content, broken links and page power.


  1. Onpage-SEO-Analyse
  2. broken links
  3. It checks your website for duplicate content
  4. Discover sitemap issues
  5. power page

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (14)


  • Siteliner can analyze up to 250 pages per month for free and is perfect for anyone who wants to look at their website without spending a lot of money.
  • It's a free service that allows you to examine your website and uncover important issues affecting your website's quality and search engine rankings.


  • To access more detailed reports and analysis, you must subscribe to the full service at cost.
  • The Sideliners interface is not very user friendly and can be difficult for some people to understand.
  • The FAQ section on the Siteliner website is limited in scope and does not provide enough information about the tool.


You can use Siteliner for free.

Google DataStudio

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Google DataStudiois a data visualization and reporting tool that allows users to transform data from multiple sources into interactive reports and dashboards. It's part of the Google suite of products, including tools like Gmail and Google Sheets.

Data Studio is designed for ease of use, with a drag-and-drop interface that makes it easy to create custom reports and visualizations. The software can connect to various data sources including Google Sheets, Google Analytics and MySQL.

Reports can be shared with others via a link or embed code, and the team collaboration features allow multiple users to work on a report at the same time since Data Studio is cloud-based. It can be accessed from anywhere with an internet connection.

It is a powerful data visualization and reporting tool that offers a wide range of SEO analysis features. It's easy to use and offers tons of customization options to make your reports look the way you want them to. Plus it's totally free!

Nicks Take

Google Data Studio offers a wide range of features for SEO reports, e.g. B. The ability to create interactive reports and dashboards based on website performance and SEO data. I recommend its wide range of data analysis features, including line, bar, pie chart, area and bubble charts, geographic maps, pivot tables, and more charts.


  1. use templates
  2. publish your report
  3. Connect to over 150 sources
  4. Download reports
  5. Embed reports
  6. Allows you to create your report design
  7. Embed external content
  8. Send scheduled reports

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (16)


  • It's free to use, making it an affordable option for anyone looking to improve their site's performance and search engine rankings.
  • The wide range of templates makes it easy to choose where to pull analytics, while the wide range of integrations allow more freedom in creating your reports.
  • Data Studio offers robust SEO reporting capabilities like creating interactive reports and dashboards based on website performance and SEO data.
  • You can choose from multiple templates to customize your reports, making it easy to get started.


  • You cannot add annotations or markups to reports in Google Data Studio, which can make them less user-friendly than other reporting tools.
  • Google Data Studio's interface can be confusing for first-time users.


You can use Google Data Studio for free.


12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (17)

SEO-Powersuiteis a software package that helps with SEO tasks including ranking tracking, link management, backlink research and website audit. There are three different pricing options: Free, Professional, and Enterprise. Reports are in PDF format in the Professional and Enterprise versions, but not in the Free version.

It was developed by SEO experts and is used by hundreds of thousands around the world. The software package includes four main tools: Rank Tracker, Website Auditor, Link Explorer, and Content Analyzer.

If you are looking for a powerful yet easy-to-use SEO reporting tool that will cover all your needs, SEO Power Suite is worth considering!

Nicks Take

SEO PowerSuite is packed with features to help you track your SEO progress and customize reports to include your company branding. The reports are easy to read and understand, making them an attractive addition to any company's online marketing tools.


  1. Rating-Tracking
  2. competitive espionage
  3. keyword search
  4. competitive analysis
  5. Website-Audit-Tools
  6. Link Wizard for backlinks
  7. Examiners do website
  8. SEO-SpyGlass

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (18)


  • The reports generated by SEO PowerSuite are easy to read and stylishly designed, making them an attractive addition to any company's arsenal of online marketing tools.
  • Unlike other SAAS tools on this list that require monthly fees to access their full functionality, SEO Power Suite is one license that you can use year-round without worrying about yours running out of functions or features.


  • A downside of SEO PowerSuite is that reports are only available in the Professional and Enterprise versions in PDF format, which can be difficult to read if you don't have Adobe Acrobat Reader installed on your computer.
  • Agency workflow management isn't available in the Professional or Enterprise versions of SEO PowerSuite, so if you're running an SEO agency, you'll need to purchase the more expensive Enterprise plan.


SEO PowerSuite Professional –$299 per year

SEO PowerSuite Enterprise –$499 per year


12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (19)

NinjaSEOis one of the best SEO reporting software on the market. It allows users to track their websites' SEO performance, find opportunities for improvement, and monitor their progress over time.

It provides users with detailed reports showing how the website is performing on various search engines. This information is essential for any website owner who wants to make sure their website is visible to potential customers. NinjaSEO reports can be customized to each user's specific needs.

Nicks Take

NinjaSEO is an affordable and easy-to-use tool that offers many features that businesses can use to improve their website rankings. I highly recommend this software as it provides detailed feedback on how to improve website rankings, making it perfect for beginners or those looking for an easier way to improve their search engine optimization.


  1. Chrome SEO extension
  2. Webcrawler
  3. Backlink-Checker
  4. but the connections
  5. page evaluator
  6. keyword recommendation
  7. Chrome SEO extension
  8. Keyword-Rank-Checker
  9. contact list

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (20)


  • Use NinjaScore in Page Grader to analyze the SEO factors causing problems on your competitor's websites and take the necessary steps to stay ahead of the industry.
  • The platform offers SERP analysis and AI-guided writing features, which improves the content writing for your website. Easier


  • Software opening times are slow, which can be frustrating for users.
  • It offers many features that can be overwhelming.


Cloud-Plan –$14.99 per month

business plan -74.95 per month

Hosted Plan -Contact NinjaSEO directly for custom pricing.


12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (21)

KWFinderGenericNameis one of the best SEO reporting software currently available. It provides users with an in-depth analysis of their website's SEO performance, including keyword rankings, traffic data, and backlink profiles.

Additionally, KWFinder allows users to browse their competitors' websites and track their progress over time. It's a must-have tool for any digital marketer who wants to stay on top.

Nicks Take

KWFinder has impressive features like keyword research, SERP analysis, and rank tracking backlink analysis, making it an incredibly powerful tool for SEO professionals. I like the comprehensive data that provides detailed search engine insights and allows you to optimize your website for better visibility.


  1. SERP-Analyse
  2. keyword search
  3. Bank Link Analysis
  4. review tracking
  5. SEO insights and metrics

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (22)


  • Local keyword research and SERP analysis are made possible by KWfinder's focus on location-specific results.
  • KWFinder also has a feature that allows you to check your competitors' SEO rankings, so you can easily see what's working well for them and adjust your strategy accordingly.
  • It's a standalone tool that doesn't require any other software or plugins to work, making it a solid choice if you're looking for an all-in-one solution for your website's keyword research and optimization efforts.


  • KWFinder doesn't provide as much data as some of the other options on the market. This can make it difficult to get a comprehensive view of your website's SEO health.
  • It can be challenging as there is no live chat or phone support. So if you encounter any problems, you have to rely on email support.
  • KWFinder's keyword difficulty rating only goes up to 100, so you may need to look elsewhere if you're targeting highly competitive keywords.


Basic Plan –$49 per month

Plano-Premium -$69 per month

Agenturplan -$129 per month

night watch

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (23)

night watchis a powerful SEO reporting software that provides users with valuable information about the performance of their websites. The software crawls your website and analyzes data to identify areas that need improvement.

It then generates detailed reports that recommend optimizing your website for better search engine rankings. Nightwatch is an invaluable tool for any business looking to improve their online presence and organic traffic.

The software is easy to use and provides users with actionable insights that can help increase website performance. If you are looking for reliable SEO reporting software, Nightwatch is an excellent choice.

It comes with tons of features like rank tracking, white label reports, and integrations with popular tools like Google Analytics.

Nicks Take

Nightwatch is an affordable and reliable ranking tracker that offers a variety of pricing plans to suit your needs. The tool comes with white-label solutions, making it a great choice for businesses of all sizes.


  1. Local tracking
  2. Monitoring of backlinks and notifications
  3. data segmentation
  4. data aggregation
  5. Visualisierungs-Engine
  6. Manual import
  7. keyword detection
  8. Communicate

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (24)


  • Nightwatch's interface design is very modern and can help your SEO reports stand out.
  • Integrations with Google Analytics, Google Search Console and Google Data Studio are available.
  • Reports provided by Nightwatch are easy to read, look professional and can be customized with your logo.
  • With nNightwatch you can create highly customizable search engine ranking reports that are automated and allow you to report rankings for multiple cities around the world.


  • Nightwatch is easy to use and delivers excellent SEO results, but lacks some features found on more comprehensive platforms.


Original plan -$39 per month

Optimize the plan -$99 per month

Agenturplan -$369 per month

What is SEO?

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (25)

SEO optimizes a website for Google search to drive more traffic and improve website visibility.

The term "SEO" can refer to on-page SEO, which is about optimizing the content and structure of a website to make it more visible to Google, or off-page SEO, which is about refers to creating links from other websites for your website.

Good SEO practices require a solid understanding of how Google's algorithm works and what factors affect a website's ranking.

However, there are some simple steps any website owner can take to improve their website's SEO, such as: B. Using titles and descriptions with lots of keywords, adding new content regularly and building quality website backlinks.

By following these basic principles, you can make your website more visible in Google search and attract more visitors.

What is SEO Reporting Software?

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (26)

SEO reporting software provides website owners and managers with detailed information about their websites visibility and ranking in search engine results pages (SERPs).

This information can be used to improve the website's SEO strategy and track progress over time. The software can also provide you with information on the keywords and phrases that are most likely to result in clicks and conversions.

SEO reporting software is essential for anyone looking to optimize their website for search engines. With this software, website owners can ensure that their website is visible to potential customers and that their marketing efforts are bringing results.

Benefits of Using SEO Tools Reporting Software

12 Best SEO Reporting Software and Tools of 2023 | Nick Patrocky (27)

Track your progress over time

SEO reporting software can help you track your progress over time so you can see how your efforts are paying off. You can see your SEO performance clearly by tracking key metrics like organic traffic, keyword rankings, and conversion rates. This data can help you refine your strategy to ensure you're getting the most ROI from your SEO campaigns.

Monitor your competitors

SEO reporting software can also help you monitor your competition. You can stay one step ahead in the SEO game by monitoring their activities.

You can use competitive analysis to find new opportunities and avoid the same mistakes they make. Keeping track of your competition gives you a significant advantage in achieving long-term success with your SEO efforts.

Improve your reporting process

Automating the reporting process can save you time and resources. This allows you to focus on more important tasks, such as analyzing the data and acting on the results.

Additionally, using software to generate reports can also help improve data accuracy. This is because the software can collect data from multiple sources and generate reports based on that data.

As a result, you can be assured that the reports generated are accurate and representative of your SEO performance.

Higher conversion rates

This means that more people who visit your website will take action, e.g. B. make a purchase or subscribe to a newsletter. Additionally, this increase in conversion rate can help improve your results and generate more sales for your business.

Features to look for in an SEO reporting software

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SEO reporting software reports website search engine optimization progress. The best programs allow you to customize reports to focus on specific metrics that are important to your business.

This can include keyword rankings, backlink profiles, and organic traffic levels. I'm looking for a software that makes it easy to share reports with colleagues or clients.

The ability to create interactive charts and graphs can also help convey complex data in a visually appealing way. When choosing SEO reporting software, look for a program that meets your specific needs.

Easy to use

Any good SEO reporting software should be easy to use. That means it has to be intuitive and easy to use. The last thing you want is to spend hours figuring out how to use the software. Look for software with a clean and simple user interface. And be sure to watch any tutorials or demos before you buy.


Automation is one of the most important features to look for in an SEO reporting software. This means that the software generates reports automatically and regularly, so you don't have to do it manually.

This can save you a lot of time and ensure that your reports are always up to date. In addition, automation can also help reduce the risk of human error.

By automatically generating reports, you can be sure that the data is correct and the reports are consistent. Automation is essential to any SEO reporting software, which is something to look out for when choosing a product.

event tracking

Event tracking allows you to track user interactions with elements on your website such as links, buttons, and forms. This data can be extremely valuable in understanding how users interact with your website and in identifying areas for improvement.

Additionally, event tracking can be used to track conversions and goal achievement, providing valuable insight into the effectiveness of your SEO strategy.

While many web analytics tools offer some level of event tracking, not all tools are created equal. When considering a reporting tool, ask about the available event tracking status and whether it meets your specific needs.

Powerful SEO report templates

If you are looking for SEO reporting software, the powerful SEO templates are one of the features to look out for. The software should come with a variety of templates that you can use to create custom reports for your clients.

Templates should be easy to edit and contain all the information your customers need to see. They also need to be visually appealing so that your customers will want to read them.

Another important feature is the ability to schedule reports. This way you can ensure that your clients receive your reports regularly and don't have to worry about submitting them manually every time.

Third-party tool integration

Third-party tool integration allows you to collect data from multiple sources and get a more comprehensive view of your SEO performance. Without this data, you are likely making decisions based on incomplete information, which can lead to suboptimal results. So make sure the software you choose has good integration with third-party tools to get the most out of your reports.

Powerful collection of resources

Good software gives you powerful features that allow you to track your progress and make necessary changes to improve your ranking. Here are some of the features to look for in good SEO reporting software:

Keyword-Tracking:This is one of the most important features of SEO reporting software. You need to be able to track your keywords' progress, which keywords are working and which ones need improvement. The software should also allow you to set goals for each keyword so you can track your progress over time.

Competitive Analysis:Another important feature of SEO reporting software is its ability to compete with other websites in your industry. This allows you to see where you stand against your competitors and make any necessary changes to improve your rankings.

Linkbuilding-Tools:The software should also come with a suite of link building tools that you can use to create links back to your website. This is important as it will help you improve your link popularity and eventually help you rank higher in search engines.

These are just a few features to look for in an SEO reporting software. Make sure the software you choose has these features so you can get the most out of them.

Frequently Asked Questions

What Causes SEO Rankings to Drop?

There can be a number of reasons why you may have noticed a drop in the ranking of your website on search engine results pages (SERPs). Your site may be penalized for violating Google's Webmaster Guidelines or simply not providing users with the content they want.

It's also possible that your competitors are optimizing their websites better than you are. Whatever the reason, it's important to identify the problem and take action to fix it.

Otherwise, you risk losing traffic and potential customers. Luckily, there are many tools and resources available to help you fix ranking drops and get your site back on track. With a little effort, you can get your page back to the top of the SERPs.


The best SEO reporting software 2022 provides comprehensive, accurate and actionable data to help you improve your website's search engine ranking. It should be easy to use and understand, with a straightforward interface that allows you to drill down into the data to find the information you need.

The software should also offer extensive customization options so you can create reports tailored to your specific needs. Also, the best SEO reporting software is constantly updated with the latest algorithms and data to stay ahead and keep your website ranking high.


What is the best SEO report? ›

14 Best SEO Reporting Tools

Google Analytics. Google Search Central. Google Data Studio. SEMrush.

What is an SEO reporting tool? ›

An SEO reporting tool helps you track website and keyword performance metrics, KPIs, and report on progress towards set goals. You can report on just about anything using a great online SEO reporting software like Databox, including: Overall website performance.

Does Google have an SEO checker? ›

Google Mobile-Friendly Test

One of the simpler Google SEO checkers, the mobile-friendly test tells you whether or not your site is mobile-friendly. It also tells you why or why not.

How do I choose a good SEO tool? ›

A good SEO tool should allow you to view the domain authority and page authority of a given webpage. They describe the authority of a given site, and you can analyze the results for each page separately. Domain and page authority inform you about your chances of appearing high on Google Search.

What are your top 5 SEO recommendations? ›

Here are the five SEO recommendations that I've consistently seen make a positive impact in SEO's ever-changing world.
  • Structured data matters. ...
  • Page freshness. ...
  • Internal linking (still matters) ...
  • Title tags. ...
  • Obtain backlinks.
Mar 26, 2019

What are the 3 main factors in good SEO ranking results? ›

In no particular order, the top factors for ranking on Google are: High-quality content. Mobile-first. Page Experience.

Which SEO techniques are most popular today? ›

12 SEO Techniques to Boost Organic Traffic + Rankings
  1. Study Your Competitors' Best Performing Pages. ...
  2. Conduct a Competitor Keyword Gap Analysis. ...
  3. Find (and Steal) Your Competitor's Broken Backlinks. ...
  4. Use Internal Links to Supercharge Page 2 Rankings. ...
  5. Clean Up Toxic Links. ...
  6. Earn Authority Backlinks with Digital PR.
Dec 15, 2022

What are basic SEO tools? ›

What follows is a list of essential technical SEO tools that every SEO professional should become familiar with.
  • Screaming Frog.
  • Google Search Console. ...
  • Google Analytics. ...
  • Web Developer Toolbar. ...
  • WebPagetest. ...
  • Google Page Speed Insights. ...
  • Google Mobile-Friendly Testing Tool. ...
  • Google's Schema.org Structured Data Testing Tool.
Aug 26, 2018

How many types of SEO tools are there? ›

These 10 results are preferred because they are well written and thoroughly optimized using SEO. There are about 12 different types of SEO that help websites to rank better on search engine result pages.

How can I check my SEO score for free? ›

You can check the SEO score of your site by following the steps given below.
  1. Step 1: Enter the site's URL for which you check the SEO score in the given box.
  2. Step 2: Click the “Check SEO Score” button.
  3. Step 3: The utility will conduct SEO analysis of the requested URL and display results in a matter of seconds.

Do Google Ads hurt SEO? ›

However: no, running Google Ads doesn't boost your SEO. Numerous advertisers see their organic results improve after they start spending more in Google Ads. However, this is not because Google likes people who spend money on PPC. It's likely because more people know about you now.

Does Google SEO cost money? ›

Technically, SEO is free. You're not paying money for SERP placement. Google ranks content based on a number of factors including the E-A-T trio: Expertise, Authority, and Trust. They're going to highly rank those who are seen as valuable resources for users.

What is the number one SEO tool? ›

Forbes Advisor considers Ahrefs the best overall SEO tool on the market. With four plans to choose from, Ahrefs is right for all types of users, from beginners to advanced technical users.

Which is the best free SEO tool for beginners? ›

25 Best Free SEO Tools
  • Panguin Tool. ...
  • Wordtracker Scout. ...
  • Lipperhey. ...
  • Bing Webmaster Tools. ...
  • Dareboost. ...
  • Siteliner. Get a full SEO report for free. ...
  • KWFinder. No-nonsense keyword research tool. ...
  • People Also Ask. This free tool pulls questions that appear in the “People Also Ask” section of Google's search results.
Oct 29, 2021

What are the three 3 most important SEO and website metrics? ›

These SEO metrics help measure whether your current strategies are working, how effective they are, and where there's room for improvement. Some of the most common SEO KPIs include rankings, organic traffic, backlinks, and pages indexed.

What are the best SEO tips for beginners in 2023? ›

Major SEO Trends to Know for 2023
  • TikTok SEO is here to stay. ...
  • Always utilize structured data. ...
  • AI in Marketing is here to stay. ...
  • Know thy user. ...
  • Content is still king. ...
  • SERPs have changed—and become more intelligent. ...
  • Analytics are imperative. ...
  • Optimize Content for Voice Search.
Nov 17, 2022

What are the 12 things to know about SEO? ›

12 SEO Tips to Boost Your Organic Rankings & Traffic
  • Target Relevant Primary and Secondary Keywords. ...
  • Write Quality Original Content. ...
  • Format Your Content for Search Engines & Target Featured Snippets. ...
  • Optimize Your Page Title and Meta Description. ...
  • Use Short, Descriptive URLs.
Feb 4, 2022

Can I do SEO on my own? ›

If you've wondered, “Can I do SEO myself?” the answer is definitely. You don't need to hire an outside agency to improve your SEO, and this guide gives you some basic SEO tips to get started.

What are the 3 C's of SEO? ›

Simply put, the fundamentals of SEO can be boiled down to The 3 Cs: content, code and credibility.

What are the 3 pillars of SEO? ›

The Three Pillars Of SEO: Authority, Relevance, And Experience.

What are the 4 important stages in SEO? ›

Here are the four steps of the SEO process:
  • Get your technicals right.
  • Find a keyword to target.
  • Create an optimized page.
  • Build links to it.
Jan 30, 2023

What is the new trend in SEO? ›

Machine Learning and AI are going to be huge for SEO in 2023. It's already being used in various aspects of SEO, from content optimization to link building and keyword research. Even artificial intelligence content is already being created today.

Which company has the best SEO? ›

The Best SEO Services for Your Small Business 2023
  • SmartSites: Overall Best for Small Businesses.
  • Victorious: Best for New Websites.
  • WebFX: Best for Affordable Monthly SEO Plans.
  • OuterBox: Best for E-Commerce.
  • SEO Brand: Best for Brand Building.
Jan 10, 2023

How can I increase my SEO traffic in 30 days? ›

Human Resources Improve internal communication.
12 Ways to Increase Traffic to Your Site in 30 Days
  1. 1 Build an email list. ...
  2. 2 Blog regularly. ...
  3. 3 Engage with audiences on social media. ...
  4. 4 Use social media ads. ...
  5. 5 Create an account on StumbleUpon. ...
  6. 6 Do an SEO audit of your site. ...
  7. 7 Do more guest blogging. ...
  8. 8 Use internal links.
Oct 12, 2016

Does Google have free SEO tools? ›

Google's SEO tools are a great place to start.

Since the search engine currently accounts for 70% of all searches, their SEO tools harness the most accurate and comprehensive source of data. The best part of using these tools is that they're absolutely free and generally unlimited.

How do I create a SEO tool for my website? ›

How to Build a Website for SEO
  1. Page Layout and Formatting. The layout of your page is very important. ...
  2. Do Your Keyword Research. ...
  3. Create Relevant Content. ...
  4. Take Time to Consider and Plan Site Structure. ...
  5. Navigation and User Experience. ...
  6. Make Sure to Use Analytics Tools. ...
  7. Optimize Title Tags. ...
  8. Use Social Media as An Advantage.
May 13, 2018

What are the two main parts of SEO? ›

SEO is divided in two parts: On-page SEO and off-page SEO. On-page SEO refers to all techniques that can be implemented on your website to improve your ranking in SERP (search engine results pages), whereas off-page SEO refers to everything that can be done outside of your website to improve its visibility on the web.

What is the best way to automate reports? ›

What are the Best Automated Reporting Tools?
  1. Google Analytics. Google Analytics is a free and widely popular reporting tool. ...
  2. Google Data Studio. Google Data Studio is another type of free reporting software that enables users to be able to build and configure interactive dashboards. ...
  3. SolveXia. ...
  4. Power BI. ...
  5. Tableau.
Aug 22, 2022

Can SEO be automated? ›

SEO automation is the process of using software to optimize a website's performance programmatically. Here are a few concrete examples of SEO automations AI-driven. SEO automation is the process of using software to optimize a website's performance programmatically.

Can I Automate Google Analytics reports? ›

Once the data is inside a Google Spreadsheet, users can easily manipulate Google Analytics data, create new visualizations, and build internal dashboards. Google Analytics Report Automation (Magic Script) simplifies this process and makes it easy to get the data you want so that you can focus on analysis and reporting.

How do you automate SEO tasks? ›

There are ways to automate repetitive SEO tasks using off-the-shelf tools.
What SEO Tasks Can Be Automated?
  1. Position tracking.
  2. Website crawls.
  3. Monitoring for brand mentions and new links.
  4. Analyzing the quality of your link profile.
  5. Reporting.
  6. Analyzing log files.
  7. Keyword intent analysis.
  8. Generating meta descriptions at scale.
Oct 23, 2020

What are the most common software used to create reports? ›

Here's a shortlist of the best reporting tools:
  • Wrike. Best for collaboration on project reporting. ...
  • Zoho Analytics. Best reporting tool for easy-to-read charts. ...
  • Whatagraph. Best reporting tool for marketing agencies. ...
  • DashThis. Unlimited users, data sources, and integrations in all plans. ...
  • MeisterTask. ...
  • datapine. ...
  • Tableau. ...
  • Hive.
Sep 1, 2022

Can you automate reports in Excel? ›

Report automation in Excel is all about maximizing productivity and saving time. Report Automation allows you to take a relatively hands-off approach to the report creation and updating process by using software, manual coding, and other technologies.

What software is used to create reports? ›

#1) Zoho Analytics

Zoho Analytics is an easy-to-use reporting software. It allows users to create actionable reports in minutes from any data. It features an AI-powered assistant that can get its users intelligent answers for their questions, in the form of meaningful reports.

Can you still make money with SEO? ›

The simple answer is that SEO can be a great way to make a decent living, and provided you have the skills to scale an SEO practice, the sky's the limit. Nowadays, there are a lot of ways to make money online: from building an ecommerce website to creating a blog to promote products and services.

What should be avoided in SEO? ›

Common SEO Mistakes
  • Slow Site Speed. ...
  • Bad Reviews on Google. ...
  • Faulty Google My Business Verification Code. ...
  • Lack of Location-Specific Pages. ...
  • Duplicate Content. ...
  • Broken Images and Missing Alternative Texts. ...
  • Outdated Content and Information on Site. ...
  • Not Optimizing Your Website for Mobile.

Can I do SEO alone? ›

If you've wondered, “Can I do SEO myself?” the answer is definitely. You don't need to hire an outside agency to improve your SEO, and this guide gives you some basic SEO tips to get started.

What will replace Google Analytics? ›

The simple version: Universal Analytics is getting replaced by Google Analytics 4 starting July 1, 2023.

Can Google Analytics track my website? ›

Adding Google Analytics to your website enables you to track the number of visitors to your site, the search keywords they use to find your site, the time spent on your site, goal conversion and much more.

Can Google Analytics track any website? ›

No, Google Analytics does not track if your users visit your competitor's websites after visiting your website. Google Analytics shows only your website's bounce rate and click-through rate. However, you can compare your results with a competitor using other third-party tools like SemRush.

How do you make SEO from scratch? ›

SEO Content Strategy
  1. Make a list of topics.
  2. Make a list of long-tail keywords based on these topics.
  3. Build pages for each topic.
  4. Set up a blog.
  5. Create a consistent blogging schedule.
  6. Create a link-building plan.
  7. Compress media files before uploading them to your site.
  8. Stay up-to-date on SEO news and best practices.
Feb 15, 2022

How can I implement SEO on my website? ›

10 tips to improve your SEO and get you ranking:
  1. Choose the right URL.
  2. Create titles and descriptions for each page.
  3. Utilize anchor text.
  4. Add alt text to all your images.
  5. Give your site structure with the right headers.
  6. Create quality content.
  7. Do keyword research.
  8. Prioritize proactive indexing.
Feb 20, 2021


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